The Benefits of Outsourcing Proofreading for Copywriting Projects

Did you know the average typist makes eight typos for every hundred words? Even professional writers make typos or grammatical errors, particularly if they write for eight hours a day. This is where outsourcing your proofreading comes in handy. Today, we outline some important terms and cover the benefits of outsourcing proofing for copywriting projects.

Here we go.

What is Outsourcing?

Outsourcing is the term for sending tasks to independent professionals so they can complete them on your behalf. Large businesses often outsource elements of their work - like content writing - to professionals - like freelance copywriters. It’s a helpful method of getting a job done if you lack the time or resources to do it yourself. For some copywriters, outsourcing their proofreading to a professional is essential.

What is Proofreading?

Proofreading is the act of combing through a text to uncover and correct errors. They could be spelling mistakes, typos, grammatical errors, or syntactical faults. Proofreading is a fundamental aspect of copywriting, and we overlook it all too often. Although you might think proofreading is synonymous with editing, you’re not quite right. The two disciplines share some core similarities but are ultimately very different practices.

Proofreading vs Editing

The focal point where proofreading and editing differ from one another is their depth. Editing usually comes first; its purpose is to examine the text and its themes for consistency and style. Editors receive the written piece from the writer and assess whether it’s fulfilling its purpose. They inspect the broader content and make suggestions to improve it where possible.

When editors and writers finish with a piece of writing, it’s the proofreader’s turn to shine. They get the text up to publishing standards, reviewing each word to ensure it’s the correct choice. Many proofreaders are trained experts with an in-depth knowledge of the language, its evolutions, and its existing rules. Proofreading is essential for effective copywriting, so why not outsource it to a professional?

What are the Benefits of Outsourcing Proofreading?

Let’s discuss some of the most significant advantages of outsourcing your proofreading as a copywriter.

Expert Eyes

Catching mistakes in someone else’s work is much easier than in your own. Sending your writing to a proofreader brings fresh eyes to the piece, spotting typos effortlessly. Proofreaders have exquisitely trained eyes. They know when your syntax needs amending, and they know if you lose tense or drift from the first to the second person in your writing. Proofreaders pick up on all those little things you might miss in your own writing.


When an expert proofreader provides feedback about common errors you make or niche localisation terms you’ve forgotten to include in your blog for a specific audience, your own writing gets a boost. Accepting feedback is a cornerstone of excellent content creation, and proofreaders may have some of the most insightful feedback to offer. Outsourcing your work to proofreaders also means they have no attachment to you as an individual that might keep them from telling hard truths.

SEO Boost

Google prefers high-quality writing with excellent content time and time again. Using a professional proofreader will get the highest quality writing. Creating content that Google likes makes you more likely to rank highly on a Search Engine Results Page (SERP). You also get a boost by having time to be more consistent with your clients, improving their overall SEO in less time.

Increased Productivity

Sending your writing to a proofreader to work on saves you time since you don’t have to do it yourself. It’s harder to proofread your own writing accurately. Instead, using the additional time to continue to write is a more effective strategy. Perhaps you can set up an arrangement for a project where you send several documents to your proofreader one week, and then for the next week, you work on new pieces while they fine-tune your work.

A Final Line of Defense

Sending finished work to clients only to have them point out an obvious grammatical error is embarrassing. For freelance copywriters, your reputation is crucial to your growth and development, and making mistakes like these will only set you back. Outsourcing to proofreaders creates a wall between you and your client, where only the best work can reach them. Proofreaders can help you bolster your reputation and expand by providing that much-needed process to your work before a client’s eyes ever see it.

The Human Advantage

If you think AI can do a proofreader’s job, you’re mistaken. Sure, AI-backed tools like Grammarly can provide some editing and proofreading, but they don’t compare to the human advantage you get from outsourcing. If you’ve ever used Grammarly, you know that sometimes its suggestions are nonsensical in context, and your writing would actually be worse off if you followed its guidance. Instead, a human proofreader can determine when a word needs to change and when it works the way it is.

Proofreaders and copywriters share a symbiotic relationship; they’re each better together. The next time you’re looking down the barrel of a big copywriting project, think about reaching out to some professional proofreaders and see if you can’t save yourself some time - and maybe even money. If you want to grow your copywriting career, join us at The Author’s Pad, where writers live and work.


Let’s take a look at some common questions about outsourcing to proofreaders.

Who Needs Proofreading Services?

Anyone can make use of a proofreader’s skills. Primarily, businesses and independent workers use them to refine their writing and ensure it’s in perfect presentation condition. It could be a copywriter that hires a proofreader, but it might also be an academic wanting to submit a paper for publishing. Sometimes, new authors commission proofreaders to examine their book manuscripts before they head to a publishing house.

Can I Make a Living as a Proofreader?

Plenty of independent workers make a full-time living as a professional proofreader. You can work towards specific qualifications as a proofreader to give you an edge over others in the field. For the most part, proofreaders build their careers on their skill and reputation. An excellent proofreader’s work can come entirely from word-of-mouth if they’re proficient enough at their craft.

Is Proofreading Legal?

Proofreading is legal, but there are some contexts where it must be clearly defined and restricted. For example, university students submitting essays for a grade can use a proofreader. Still, the proofreader may only identify and correct language errors and cannot rewrite any of the paper itself.

Related articles:

  • Copywriting Skills

    How To Build a Portfolio That Will Make You Stand Out

    In a saturated copywriting field, stand out with a killer portfolio. Impress clients, boost credibility, and elevate success with our guide!

  • Copywriting Skills

    Editing Tips for Polishing Your Copywriting Skills

    Editing is crucial for copywriting success, ensuring clarity and coherence. This guide offers tips to master editing and perfect your skills.

  • Copywriting Skills

    The Benefits of Copywriting Skills in Resume Building

    Mastering copywriting skills boosts resume by showcasing expertise in engaging writing. Discover key responsibilities, top skills and resume tips.

  • Copywriting Skills

    4 Benefits of Using Video in Your Copywriting Portfolio

    Enhance your copywriting portfolio with engaging videos to captivate audiences, showcase personality, and attract potential clients effortlessly.

  • Copywriting Skills

    5 Copywriting Techniques That Elevate Your Resume

    Confidently navigate the job market! Master copywriting for impactful resumes—unleash persuasive content to stand out and secure your dream role.

  • Copywriting Skills

    The Benefits of Using Interactive Elements in Your Copywriting Portfolio

    Enhance your portfolio with interactive copy! Discover the power of clickable content, animations, and transitions for a compelling showcase.

  • Copywriting Skills

    5 Top Mistakes to Avoid When Building a Copywriting Portfolio

    Navigate the copywriting terrain wisely! Discover the 5 pitfalls to avoid when crafting your portfolio for a successful journey.

  • Copywriting Skills

    The Authors Pad - Content Guidelines

    Authors Pad connects and supports copywriters in career growth, from beginners to those advancing to senior roles.

  • Copywriting Skills

    3 Ways Proofreading Can Help You Connect with Your Copywriting Audience

    Proofreading is crucial in copywriting—refining your message, resonating with readers, driving action. Learn the three ways it connects for success.

  • Copywriting Skills

    Write Like a Pro: 7 Best Productivity Tools for Copywriters

    Uncover the top 7 productivity tools in 'Write Like a Pro'—maximize efficiency, meet deadlines, and boost client connections.

  • Copywriting Skills

    5 Common Grammatical Errors to Watch for in Copywriting Proofreading

    Even seasoned writers err too. Microsoft backs the backspace key as a writer's ally. Uncover common copywriting mistakes in proofreading.

  • Copywriting Skills

    The Psychology Behind Proofreading and Copywriting

    Uncover the psychology of proofreading and copywriting for irresistibly compelling content. Elevate your work, deliver results for clients.

  • Copywriting Skills

    17 Tools to Enhance Your Copywriting Workflow

    Supercharge your copywriting game with 17 essential tools! Elevate productivity and efficiency across your workflow for unparalleled writing success.

  • Copywriting Skills

    The Benefits of Google Alerts for Copywriting Inspiration

    Google Alerts is a free service that allows you to receive notifications when new content related to the topics you have specified appears online.

  • Copywriting Skills

    The Benefits of Using Your Portfolio to Show Your Niche Expertise

    We have put together all the tips you need to make your portfolio stand out and work for you which you can showcase to employers and clients.

  • Copywriting Skills

    The Importance of Diversifying Your Portfolio as a Copywriter

    Understand why diversifying and expanding your portfolio are some of the important steps in establishing yourself as a copywriter.

  • Copywriting Skills

    The Benefits of Google Analytics for Copywriting ROI

    When it comes to measuring the success of your copywriting efforts, Google Analytics is one of the most powerful tools available.

  • Copywriting Skills

    The Relationship Between Proofreading and SEO in Copywriting

    Proofreading is a critical task that should always be carried out during the final stages of editing.

  • Copywriting Skills

    How to Create a Copywriting Portfolio That Gets You Noticed

    The key to getting yourself noticed as a professional copywriter is to create an impressive copywriting portfolio.

  • Copywriting Skills

    Copywriting vs Resume Writing: What's the Difference?

    Learn the differences between copywriting vs resume writing as we define each process and explore how you can use your copywriting skills.

  • Copywriting Skills

    The Importance of Google Docs for Collaborative Copywriting

    Google Docs is an excellent option for achieving effective collaborative copywriting with no extra cost.

  • Copywriting Skills

    Why Your Portfolio Is Your Best Marketing Tool as a Copywriter

    A portfolio is a collection of samples of your writing that you can present to clients, like a resume for someone looking for a full-time job.

  • Copywriting Skills

    Why Proofreading is Essential for Successful Copywriting

    Explore everything there is to know about proofreading and its importance in the copywriting world.

  • Copywriting Skills

    Work Smarter, Not Harder: Productivity Tools for Copywriting Success

    Finding productive methods to streamline how you tackle writing tasks is fundamental and can significantly improve your daily work schedule.

  • Copywriting Skills

    How to Write a Great CV When You Have No Experience

    Learn how to value yourself when you don’t have any work experience yet - write an impressive CV and market yourself as a valuable worker.

  • Copywriting Skills

    Proofreading vs Editing: Understanding the Difference in Copywriting

    Proofreading and editing are both crucial writing stages, but they involve different processes. Know their difference.

  • Copywriting Skills

    The Role of Proofreading in Copywriting for E-commerce

    Proofreading is an important part of the copywriting process for any e-commerce business and can make or break the content's success.

  • Copywriting Skills

    The Impact of Proofreading on Your Copywriting Reputation

    A closer look at the impact of proofreading on your copywriting reputation and the tips and tricks that you can use to ensure your work is error-free.

  • Copywriting Skills

    How to Develop an Editing Checklist for Copywriting Projects

    Having an editing checklist can be the difference between creating a great piece and producing something that needs more work. Learn how.

  • Copywriting Skills

    The 5 Benefits of a Strong Copywriting Portfolio

    Creating a strong portfolio with samples that present your many writing abilities is the only way to show potential employers exactly what you can do.

  • Copywriting Skills

    5 Creative Ways to Organise Your Copywriting Portfolio

    There are five organising options available for portfolios, the most suitable one depends on personal style and the nature of clients and projects.

  • Copywriting Skills

    The Benefits of Google Analytics for Measuring Content Success

    Google Analytics is a valuable tool that allows you to measure the effectiveness of online content.

  • Copywriting Skills

    Top Copywriting Strategies for an Effective Resume

    Writing a compelling and professional resume is key to landing an interview and getting your foot in the door.

  • Copywriting Skills

    The Importance of Visuals in Your Copywriting Portfolio

    Copywriting portfolios are essential for any freelancer looking to showcase their skills and demonstrate their value to potential clients.

  • Copywriting Skills

    How to Use Google Drive to Streamline Your Copywriting Process

    With Google Drive's intuitive interface and vast array of features, it can help you save time and be more productive.

  • Copywriting Skills

    How Google Maps Can Enhance Your Local Copywriting Strategy

    Are you looking for an effective way to enhance your local copywriting strategy? Google Maps may be your secret weapon.

  • Copywriting Skills

    The Benefits of Auditing Your Content for Improved Copywriting

    Conducting a content audit is a helpful way to improve your writing, as it can reveal areas for improvement.

  • Copywriting Skills

    The Value of Consulting in Developing Your Copywriting Career

    An aspiring copywriter needs to understand why consulting is one of the best ways to start your journey as a copywriter.

  • Copywriting Skills

    The Importance of Editing in Copywriting for B2B and B2C

    Editing is critical for any written message to succeed. We have put together all you need to know about the significance and importance of editing.

  • Copywriting Skills

    How to Edit Your Way to Great Copywriting

    Editing is an essential part of the writing process and knowing how and when to edit can help you create a copy that is super effective.

  • Copywriting Skills

    How to Master Proofreading for Better Copywriting

    Mastering the proofreading process can be difficult, but with a few helpful tips, you can make sure that your copywriting is of the highest quality.

  • Copywriting Skills

    Why Portfolio Building Is Crucial for Every Aspiring Copywriter

    A portfolio is a selection of a writer's past work highlighting their skills to clients to demonstrate their abilities and work history .

  • Copywriting Skills

    How to Use Copywriting Skills to Improve Your Resume

    Discover the importance of using your copywriting skills to improve your resume.

  • Copywriting Skills

    The 4 Benefits of Proofreading in Copywriting

    Proofreading is something that can guide us to success in our writing, helps us to improve quality, remove mistakes and more.

  • Copywriting Skills

    5 Effective Ways to Catch Errors and Improve Your Copywriting with Proofreading

    Tips to know the five effective ways to save your craftsmanship from taints such as repetitive words and spelling mistakes.

  • Copywriting Skills

    How to Develop a Proofreading Checklist for Copywriting Projects

    Read this article to learn all you need for the ultimate proofreading checklist.

  • Copywriting Skills

    Feature Story Ideas: How to Write Them and Get Hired

    Feature stories are a great way to get your name and work out there. They can also help your career in journalism

  • Copywriting Skills

    How to Write the Perfect Blog Post Title (including examples)

    Blog posts remain popular even though blogging has been around for over two decades. Many content marketers spend considerable time

  • Copywriting Skills

    Ultimate Guide to Tone of Voice Examples

    Humans have evolved to take in everything from body language and facial expressions to voice tones to help them understand others.